Home » Speaker by Topic » Marketing    GARY BELSKY AUTHOR OF: Why Smart People Make Big Money Mistakes Award-winning journalist, Gary Belsky, reveals why people make bad money decisions. In his new book Why Smart People Make Big Money Mistakes he offers dozens of useful tips that will help your client overcome the blind spots that cloud their financial judgment allowing them to enjoy greater financial freedom. In 1990, as a reporter for Crain's New York Business, Gary was awarded the Gerald Loeb Award for Distinguished Business and Financial Journalism. He has also written for Money magazine (1991-1998), has been a weekly commentator on CNN's Your Money personal finance show (1994-1998), and a frequent contributor to ABC's Good Morning America. Gary is currently a senior editor at ESPN: The Magazine. TOPICS: Why Smart People Make Big Money Mistakes Sales Motivation Influencing Customer Decisions Tailoring Marketing Material and Presentations to Maximize Outcomes CLIENT QUOTES: "Great ideas that attendees could use in their own businesses. Personal anecdotes were especially well-received." --Andrew Champ, Nuveen Investments "Insightful and funny, and enjoyed by all." --Tina Ebert, Buckingham, Asset Management. "A discussion of psychology and financial decision-making that's intriguing to clients and informative to financial professionals." --Jim Whiddon, JWA Financial Group PARTIAL CLIENT LIST: AFCPE Allmerica Financial Berman MacAleer FPA of Maryland Fulton-Montgomer Community College IIR JWA Financial Group Merrill Lynch National Association of Personal Financial Advisors Nationwide Nuveen Marketing Executives Group of the National Restaurant Association OppenheimerFunds Pennsylvania Institute of Certified Public Accountants Tricorp Federal Credit Union TOPIC DESCRIPTIONS: The Six Habit of Highly Influential People Belsky mines research in the field of behavioral economics to offer efficient and effective strategies for influencing the thoughts and actions of clients, colleagues and customers. Decisions, Decisions Belsky offers an always thought-provoking and frequently humorous overview of the psychology of decision-making, using academic research and anecdotes from his 20-year journalism career to explain how people form judgments and how they make choices. TRAVELS FROM: New York FEE CATEGORY: B ($5.5-10k)         « Previous | Next »

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