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KARE ANDERSON
KARE ANDERSON

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AUTHOR OF:
• Getting What You Want
• Pocket Cross-Promotions
• Beauty Inside Out
• Partnerships
• Walk Your Talk: Grow Your Business Faster With Successful Cross-Promotional Partnerships
• Resolving Conflicts Sooner

Emmy-winner, former Wall Street Journal reporter, and national "Say It Better" columnist Kare Anderson literally demonstrates ways to become more clear, compelling, collaborative, quotable and client-attracting. She uses her reporter's keen eye, trailblazing work experience and unique research to deliver a compelling message that gets people laughing and involved in minutes. Kare's exciting, idea-packed keynote and breakout programs include 'what if' scenarios, benefits, steps and success stories. Kare teaches clients how to reach more customers with less cost and effort through cross-promotion, by adopting the nimble outreach technique that is more efficient, and client-friendly than 'solo' advertising, networking, community service or pubic relations.


TOPICS:
• Beyond Charisma: Becoming the Unforgettable Face of your Firm
• Stand Out in an Over-Advertised World with Successful Cross-Promotions
• Communicate to Connect and Create Opportunity with Others
• Create Customer-attracting Cross-Promotions
• Offer the Experience that Spurs the Sale
• Envelop People in a more Memorable On-Site Experience
• How Exhibitors can Move More Prospects Closer to Buying

CLIENT QUOTES:
"Attendees said 'Wow!!,' 'Must bring her back!,' and more as you received a 4.97 out of a possible 5 for your extremely relevant program. You have our highest recommendation."
--C. Fleckenstine, Annual Credit Union Auditors' Association

"You earned your standing ovation. Our committee loved how you worked to make the message reinforce our company's goals."
--N. Wertheim, Partner, Deloitte and Touche LLP

"You delivered a heartwarming message. We could not have asked for a better person or message to open our conference. You exceeded our expectations."
--J. Fung, Arizona Association of School Business Officials


PARTIAL CLIENT LIST:
American Express
Arthur Anderson Worldwide
Chevron
CNN
Caldwell Banker
Credit Union Internal Auditors Assoc.
Ford Motor Company
Hewlett Packard
Institute of Real Estate Management
Lexmark
Sony

TOPIC DESCRIPTIONS:
Beyond Charisma: Become the Unforgettable Face of Your Organization
Stand out in an over-advertised world by becoming the most trusted, familiar "face" of your profession or industry. Forge partnerships that generate value and visibility. Speak so compellingly that even critics repeat your views. Become your media's sought-after expert and see how to be the story that builds credibility.

Create Customer-Attracting Cross-Promotions
Generate more sales while spending less money. Join forces with those who serve your kind of client. Adopt a more efficient marketing method than "solo" advertising, PR, or networking efforts. Discover why all sizes and kinds of businesses are enthusiastically adopting Kare's approach to out-market their competition. From the creator of several cross-promotion campaigns and books, learn 10 proven methods and the swift steps to jump-start your first customer-attracting offer.

Offer the Experiences that Spur Sales
From the first sight to the last smell, give people more reasons to buy on the spot and brag about it. Often the smallest changes in signage or staff behavior spur the biggest profits. Kare has brought these "buying cues" to managers of stores, stadiums, hotels, and hospitals. Leave this session knowing exactly how to conduct an "Exposures Audit" that enables you to increase sales, referrals, and repeat visits.

How Exhibitors Can Bring More Prospects Closer to Buying: 30 Tips in 30 Minutes
Show your exhibitors how much you appreciate their participation. Offer this idea-packed session after they've set up their exhibits and when the trade show is not open.
Exhibitors learn how to keep hot prospects involved, even when others dominate conversation, and make their booth, brochures, and staff image complementary, rather than clashing and confusing. They'll hear about three no-fail traffic-builders, actions that ambush or intimidate, clothing patterns that shorten attention, and more. Kare has won rave reviews for this session at over 100 conferences where she's also presented a program for all attendees. Bonus: Offer attendees Kare's hot tip sheet to exhibitors.

Customized Programs
Kare will customize keynotes, speeches, and break out sessions for your company or organization, to make the most out of your meetings and employee gatherings.

TRAVELS FROM: California

FEE CATEGORY: B ($5.5-10k)

     

 
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New Books, New Topics

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Barry Asmus. Author of Bulls Don't Blush, Bears Don't Die.Jeff Thredgold. The author of econAmerica: Why the American Economy is Alive and Well.

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